Top Score Wins
A program structure where the full reward for a conversion goes to the single collaborator with the highest engagement score for that customer.
Requires Siren Essentials
Last updated: April 9, 2026
Top Score Wins is a program structure where the entire reward for a single conversion goes to the one collaborator with the highest engagement score for that customer. Nobody else receives anything for that conversion.
When a customer converts, Siren compares engagement scores across every collaborator who engaged with that customer, identifies the highest, and creates a single obligation for the full reward amount.
How it works
If a customer converts on a $200 sale with a 25% commission, the reward for that conversion is $50. If three collaborators have engagement scores of 850, 720, and 430 for that customer, the collaborator with 850 receives the entire $50. The other two get nothing. The point values assigned to different engagement events shape what “winning” means. If tutorial completions are worth 10 points and link clicks are worth 1, a collaborator whose content gets customers to finish a tutorial will almost always outrank one who just drove clicks.
Where this works
Top Score Wins suits programs where you want to reward the single most impactful contribution to each sale, not a collaborative split. It works well when you’ve identified specific high-value behaviors (in-depth content, hands-on demos, closing conversations) and you want collaborators to compete to own them.
The top performer affiliate program recipe uses this structure to award the full commission to the affiliate with the strongest engagement on each sale.
When to avoid this
If every touchpoint in your sales cycle matters and nobody should walk away empty-handed, use the Performance Weighted Pool instead. It still rewards top performers more but doesn’t shut out everyone else.
Be cautious if your engagement events are easy to game. Winner-take-all amplifies the incentive to inflate scores artificially, so make sure the events you track reflect real contribution and can’t be triggered cheaply.
Comparison with the distribution-level structure
The distribution-level Top Score Wins works the same way conceptually but operates over a time period instead of per conversion. The program-level version awards each conversion’s reward to the top-scoring collaborator for that customer. The distribution-level version awards an accumulated reward pool to whichever collaborator had the highest metric score across all activity during the period.